Your brand reputation is shaped by what employees, customers, competitors, fans and followers are posting and sharing. CrowdControlHQ helps protect your reputation on social media. Keep control of what people are saying about your brand 24/7, and ensure consistent on-brand communications and customer service experiences.
24/7 content moderation monitors all inbound and outbound social media posts for specific keywords and phrases, such as swear words, and automatically alerts users about the content or immediately deletes the post. Configurable dictionaries make it easy to manage the list of keywords and phrases that require moderation.
Validation workflows make it easy to review social media content before it is published, ensuring it is on-brand and mitigating human errors. Content validation is a powerful tool for creating a ‘two sets of eyes’ process for training new employees, and for use in highly-regulated industries.
Social media crisis management
Crisis controls ensure all social media assets can be locked down instantly in the event of an emergency or crisis, and all users notified. Pause all scheduled posts immediately, take full control of all social activity, and give or revoke access to the organisation’s social media accounts as required.
“CrowdControlHQ is the tool that enables us to literally ‘police’ what our staff are doing on our official accounts. However, mostly we find that CrowdControlHQ enables us to ensure we are consistent in our ‘customer care’ to the public by picking up messages and information when officers are not able to.”Helen KennedyHead of Media at Wiltshire Police