Orlo vs CrowdControlHQ

Using the right social media management platform is key to your organisation’s success on social. CrowdControlHQ and Orlo are often shortlisted and compared for medium and large organisations’ needs.

Want to see the power of CrowdControlHQ? Get in touch for pricing and/or a demo.


Both CrowdControlHQ and Orlo have broadly similar platforms; they are designed to help you engage your social media audiences, manage all of your channels in one place and analyse how your social media is performing.

However, once you start to look at each platform and the way they approach unlocking the true potential of social media, differences in ease of use and functionality start to appear.

This page is designed to help you understand key differences between CrowdControlHQ and Orlo, so you can make the best choice for managing your organisation’s social media.

Software design

CrowdControlHQ is designed to appear similar to the native social media channels, so if you have some familiarity with social media, you’ll feel right at home on the platform 👍

Orlo leans away from native social media design, so it can feel like a steep learning curve when you’re trying to navigate the platform and manage your social media efforts 👎

Content scheduling & publishing

CrowdControlHQ understands the importance of getting crucial messages out to your audience — even if that means scheduling the same post multiple times 👍

Orlo limit the number of times you can schedule a post to be published within a certain time frame to ‘avoid spam’. If you know your audience isn’t online at the same time, this limitation may mean they miss information you publish 👎

User experience

CrowdControlHQ’s platform is designed for useability – it is clean and intuitive for new and experienced users to get maximum value from it easily. Even colleagues that are not social or marketing experts find it simple to understand thanks to descriptive labelling and clean navigation 👍

Orlo’s platform has areas that users can find difficult to navigate with a confusing Customer Service system. This is especially true for users that are less savvy with social media 👎


CrowdControlHQ believe in only paying for what you use. Our pricing is clear and based on the number of accounts and users that are connected to the platform 👍

Orlo’s pricing is inconsistent at best, with some users paying double what others are paying for the same service 👎

Platform focus

CrowdControlHQ is dedicated to helping you unlock the true potential of social media — as a result, the entire platform is focused and tailored to help you make the most of your social media channels 👍

Orlo is not focused on social media, and instead promote many different features that get confusing for users and don’t help you reach your social media goals 👎

Customer success partnership

CrowdControlHQ provide a personalised onboarding and training program, working with you to unlock the true potential of social media for your team. With a live chat support response of usually 30 seconds, and an ongoing relationship the Customer Success team, we are your partner to help you succeed 👍

Orlo provide onboarding and initial training, but don’t go the extra mile to work in partnership with you to ensure your continued success on social media 👎

It just wouldn’t be possible to manage without a platform like CrowdControlHQ since we have so many pages and users, and they always provide quick, helpful customer support which is really important to us.

Digital Content ManagerThe Bannatyne Group

CrowdControlHQ is trusted by hundreds of organisations

More than just software

We pride ourselves on building long-lasting collaborative relationships with customers.

Training tailored to you

We understand that people learn in different ways, so our training is tailored to your needs. We work with you to train all users and provide 24/7 access to training resources ensuring you get off to a flying start.

Help shape the software

We seek to involve customers in the development process. From scoping new features, to providing feedback and testing our latest functionality, you can help shape CrowdControlHQ.

Be part of the crowd

We recognise there’s a lot that our customers can learn from each other. That’s why we host regular webinars and events to help knowledge sharing, advice and best-practice.

See the benefits of CrowdControlHQ today

Learn how CrowdControlHQ can take the pain out of your social media management.
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