White Papers & Guides

Explore our free resources to help you succeed in enterprise social media.

THE COMPLETE GUIDE TO ENTERPRISE SOCIAL MEDIA

How to successfully adopt social media across a complex organisation.

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AN EXECUTIVE BRIEFING ON ENTERPRISE SOCIAL MEDIA

Establishing the building blocks to deliver real business benefits from social media.

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SOCIAL CUSTOMER SERVICE FUNDAMENTALS

Why defining the ‘right relationship’ for your brand sits at the heart of your social media strategy.

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DELIVERING RETURNS FROM SOCIAL CUSTOMER SERVICE

Six reasons customers spend more if they are satisfied with customer service delivery on social media.

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SOCIAL CUSTOMER SERVICE AND THE RISKS

Overcoming the barriers to deliver enterprise social customer service.

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SOCIAL CUSTOMER SERVICE STRATEGY

How to develop and deliver a strategic roadmap for social customer care.

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MANAGING SOCIAL CUSTOMER CARE

Five critical steps every successful customer service director should consider for your customer social media.

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MOVING TOWARDS ENTERPRISE SOCIAL

How to choose the right social media management tool for your organisation’s social customer care delivery.

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